Use tags when
you are posting on Twitter. Tags are preceded by the symbol # so your
updates can appear in feeds of other users who subscribe to the same
group. Think carefully about your tag use. Identify specific groups that
your intended demographic probably follows.
Like
all social media content, videos should always have descriptive and
interesting titles. Have the titles use keywords that are relevant to
your industry and your products. You will get more views if users can
quickly identify your videos as helpful, and your videos will show up
when users type in certain keywords.
Use a social network to promote discounts and special offers. If you offer greater access and better discounts to your followers, people are more likely to follow you on Facebook. Use social media sites appropriately so that your customers can learn more about who you are and feel a personal connection to your business.